The latest ranking of Swiss telecom operators by Bilanz has just been released. Salt stands out once again this year. The operator comes top of the ranking of universal providers for private customers and SMEs! ahead of its competitors Sunrise (UPC) and Swisscom! which are also poorly placed in the sub-rankings.Swisscom store
Salt’s performance is explained by high scores in several key categories. The operator notably obtains good results in mobile telephony! internet access and television! three crucial areas for residential customers. It is worth noting that it is small operators that are asserting themselves in many rankings year after year in this Bilanz survey .
Sunrise (UPC) and Swisscom very bad
The operator stands out in particular for its performance in several key segments of the consumer market. In the mobile telephony category! Salt ranks 11th! ahead of its direct competitors Sunrise UPC (16th) and Swisscom (17th)! demonstrating a fairly positive perception of its mobile services by users.
In terms of Internet access! Salt confirms its rise in power by engineer database positioning itself in 6th place! far ahead of Sunrise UPC (11th) and Swisscom (12th). This performance is all the more remarkable given that Salt has made a relatively recent entry into the fixed Internet market with its aggressive offer on optical fiber.
In the fixed telephony sector! Salt also maintains its lead! ranking 4th! while work on the wall timeline? Sunrise (UPC) and Swisscom occupy 8th and 9th positions respectively . This result underlines Salt’s ability to offer competitive services even in segments traditionally dominated by its historical competitors! which in all three areas finish last.
TV! still a strong pointSwisscom store
reaching 4th place.two operators who continue to spend astronomical sums on this segment in TV rights. This success testifies to the quality and attractiveness of Salt’s TV offering! which seems to have succeeded in attracting customers looking for alternatives to traditional bouquets! which are sometimes very expensive with its competitors.
Even though the Telekom-Rating 2024 should always be taken atb directory with a certain distance! it once again underlines Salt’s progress with private customers. It once again surprisingly shows the satisfaction of small operators who are well aware of the ins and outs of this somewhat unusual ranking.
