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Measurable results. Nebulous and ill-defined results are difficult to measure, making it difficult to establish the success of your campaign. Identify a few desirable outcomes that you can easily measure with the data your email program will collect. The Netherlands Phone Number customers and the better you can tailor your campaigns to them, the greater the chances of your campaign being successful. From the outset, think about how you can divide your customer base into personalized segments, which can then be targeted with content relevant to their own personal backgrounds, interests, and customer journeys.
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